The content and digital media (CDM) industry has undergone massive transformation as a result of ever-evolving social media, gaming and streaming media channels. From new content delivery and advertising models to constantly increasing consumer expectations, CDM companies are challenged to deliver better experiences and leverage technology and ecosystem partnerships to support that goal. A new IDC white paper highlights the challenges in this new era of broadcasting and the opportunity for companies to take advantage of a digital platform and partner ecosystem to deliver fast, compelling user experiences. According to this IDC report, “Two years after the emergence of the…

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