We are seeking a Go-To-Market (GTM) Business Architect to lead the strategic design and execution of our segmentation-focused GTM framework. Reporting to the VP of GTM Strategic Planning, this role will drive growth and efficiency across Corporate, Mid-Market segments, aligning Sales and Support strategies with the company’s 12–24-month growth objectives. The ideal candidate will act as a trusted advisor to senior leadership, delivering impactful insights, operational excellence, and innovative solutions to optimize revenue generation and enhance cross-functional collaboration. ​ 

This high-impact position requires a visionary leader who can blend strategic thinking, operational expertise, and a data-driven approach to create scalable blueprints for organizational success 

Responsibilities 

Business Strategy 

• Drive strategic and data-driven decision-making and help inform business decisions through analysis, research and insights.​ 

• Drive strategic alignment for projects/ pilots focused on high priority business problems, identify actionable insights, deliver strategic recommendations and analyses, to influence and drive consensus across functional leaders.​ 

• Lead GTM planning aligned to company strategy, including launching, and scaling innovative initiatives tailored to segment-specific challenges and opportunities.​ 

• Monitor and deeply understand business performance in sales plays / solution environment and diagnose the root cause of problems when they occur.​ 

• Recommend new approaches to GTM execution, iterating based on results and scaling successful. 

Strategic Segmentation End-to-End Ownership & Blueprint Designs 

• Own the design and operationalization of end-to-end blueprints that integrate Pre-Sales, Sales, Technical Sales, Success and Support Functions for seamless GTM execution. 

• Collaborate closely with the RevOps LT and CRO LT to define growth priorities and align blueprints / strategies.​ 

• Architect and oversee the implementation of innovative GTM strategies that balance efficiency and growth across segments.​ 

• Drive end-to-end accountability for blueprint design, landing strategies, measuring success, and iterating based on data-driven insights.​ 

• Align cross-functional teams to achieve growth objectives, improve team efficiencies, and enhance the customer experience, ensuring strategies address both short-term objectives and long-term scalability.​ 

Portfolio Management and External Best Practices 

• Oversee a comprehensive end-to-end portfolio of GTM strategies, initiatives/pilots, and solutions by segment, ensuring alignment with organizational goals. ​ 

• Conduct ongoing research and benchmarking to identify and incorporate industry best practices into GTM strategies.​ 

• Provide thought leadership by framing actionable insights and recommendations for senior executives, ensuring alignment with market trends and competitive dynamics.​ 

Qualifications 

• 10+ years experience in high growth Software / Tech industry in business ops and/or consulting, strategy.​ 

• A deep understanding of Enterprise business models, top tiers of segmentation - both Sales-driven (understand sales strategies, quotas, territories, HC planning, pipeline generation) and Channel Led (reseller/partners) ​ 

• Ability to think strategically, but also have exceptional attention to detail in execution of strategy​ 

• Ability to think big picture with a cross-portfolio perspective while connecting the dots in a multi-product environment​ 

• Experience driving change in high-growth, dynamic environments.​ 

• Demonstrated ability to innovate, pilot, and scale strategic solutions that deliver measurable outcomes. 

Skills and Attributes 

• Proven ability to design and execute segmentation frameworks and GTM blueprints that integrate Sales, Technical Sales, and Support functions.​ 

• Exceptional analytical and problem-solving skills, with experience leveraging data to inform strategy and measure success.​ 

• Strong proficiency with Excel, PPT, Salesforce, Clari​ 

• Strong leadership presence with the ability to influence and inspire at all organizational levels - excellent verbal & written communications skills​ 

• Expertise in operational optimization, planning, and cross-functional collaboration.​ 

• A sense of ownership and a desire to run independently ​​