Who are we?

A place where bold ideas are welcomed, human connection is valued, and everyone has the opportunity to shape their future.

A career at Equinix means being at the center of shaping what comes next and amplifying customer value through innovation and impact. You’ll work across teams, influence key decisions, and help shape the path forward. You’ll find belonging, purpose, and a team that welcomes you—because when you feel valued, you’re empowered to do your best work.

Job Summary

The Senior Director, GTM Strategy & Execution is a key member of the GTM Transformation leadership team, responsible for translating enterprise and CRO strategy into executable programs that drive measurable impact across Marketing, Sales, Customer Success, and Channel. Operating across multiple time horizons, this role balances immediate execution with forward-looking strategy. It diagnoses GTM challenges in the present, drives delivery and alignment within a 12-month horizon, and also designs scalable solutions that position the GTM engine for the next 2–3 years. The ideal candidate brings a bias for execution, strong cross-functional leadership, and deep GTM acumen within a global, matrixed environment.

Responsibilities

Strategic Diagnosis & Solution Design

• Rapidly assess GTM challenges across CRO functions and geographies

• Design strategic solutions and transformation blueprints that align with CRO priorities and enterprise goals

• Partner with CRO LT to build and modify GTM strategy, and link that overall GTM strategy with tactical execution of programs

Execution of Strategic Programs

• Translate strategic objectives into executable programs with clear milestones, KPIs, and delivery plans

• Ensure traceability between CRO OKRs, enterprise programs, and transformation outcomes

• Drive disciplined execution across Sales, Marketing, and Customer Success, ensuring regional and segment alignment

Sales Play & Planning Integration

• Support the design and activation of Sales Plays, ensuring cross-functional readiness and performance tracking

• Contribute to GTM Strategy & Planning, including segmentation, prioritization, and goal setting

• Partner with Enablement and GTM Ops to embed strategic initiatives into frontline rhythms

Cross-Functional Alignment & Leadership

• Partner with GTM leaders to align upstream and downstream dependencies across strategy, systems, processes, and customer journeys

• Serve as a strategic advisor to the VP GTM Transformation and CRO LT, contributing to executive and board-level narratives

• Facilitate structured communications, operating reviews, and feedback loops to ensure visibility and alignment

Performance Management & Continuous Improvement

• Define and track GTM Transformation KPIs that measure the business impact of strategic programs (e.g., forecast accuracy, revenue acceleration, CX improvements), partnering with RevOps to ensure alignment and consistency

• Leverage analytics and insights to optimize execution and inform strategic pivots

• Continuously improve transformation playbooks, tools, and cadences based on stakeholder feedback and external benchmarks

Team & Capability Development

• Contribute to the build-out of the GTM Transformation team of the future

• Coach team members to strengthen strategic thinking, business acumen, and executional discipline

• Champion a culture of agility, transparency, and enterprise-first thinking

Qualifications

• Substantial / 10+ years in strategy, consulting, or GTM leadership roles, ideally in technology or data centre environments

• Proven ability to translate strategy into operational execution across Sales, Marketing, and Customer Success

• Strong analytical, problem-solving, and communication skills

• Experience in high-growth, matrixed organizations with global scope

• Executive presence and stakeholder management capability

• Strategic Thinking: Ability to synthesize complex data and market dynamics into actionable strategies

• Cross-Cultural Agility: Experience working across diverse geographies and cultures; sensitivity to regional nuances in GTM execution

• Agility & Execution: Adapts quickly to changing priorities and drives initiatives forward with focus, speed, and accountability​

• Executive Communication: Strong written and verbal communication skills, with the ability to influence senior stakeholders and craft board-level narratives

• Operational Discipline: Skilled in program design, governance, and performance tracking across matrixed environments

• Collaboration & Influence: Proven ability to lead through influence, build trust, and drive alignment across functions and regions

• Analytical Acumen: Comfort with data-driven decision-making and performance measurement

• Change Leadership: Ability to lead through ambiguity, drive transformation, and foster a culture of adaptability

• Customer-Centric Mindset: Deep understanding of customer lifecycle and experience across Sales, Marketing, and Customer Success

• Technology Fluency: Familiarity with GTM systems (e.g., Salesforce, quoting platforms) and how they enable strategy execution

The targeted pay range for this position in the following location is / locations are:

United States - Dallas Infomart Office DAI : 200,000 - 300,000 USD / Annual

Canada - Toronto Office TRO : 202,000 - 302,000 CAD / Annual

Our pay ranges reflect the minimum and maximum target for new hire pay for the full-time position determined by role, level, and location.The pay range shown is based on our compensation structure in place at the time of posting and may be updated periodically based on business needs. Individual pay is based on additional factors including job-related skills, experience, and relevant education and/or training.

The targeted pay range listed reflects the base pay only and does not include bonus, equity, or benefits. Employees are eligible for bonus, and equity may be offered depending on the position.

Equinix Benefits

As an employee, you become important to Equinix’s success. We ensure all your benefits are in line with our core values: competitive, inclusive, sustainable, connected and efficient. We keep them competitive within the current marketplace to ensure we’re providing you with the best package possible. So, wherever you are in your career and life, you’ll be able to enhance your experience and bring your whole self to work.

Employee Assistance Program: An Employee Assistance program is available to all employees.

US Benefits: - Insurance: You may enroll in health, life, disability and voluntary plans that are designed for you and your eligible family members. - Retirement: You and Equinix may contribute to a retirement plan to help you plan for your financial future. - Paid Time Off (PTO) and Paid Holidays: You will receive an accrued amount of PTO each pay period along with various paid holidays for you to rest and recharge. Eligibility requirements apply to some benefits. Benefits are subject to change and may be subject to specific plan or program terms. Canada Core Benefits: - Insurance: You may enroll in healthcare coverage that is designed to complement the provincial healthcare system, along with life, disability and optional benefit plans that are designed for you and your eligible family members. - Retirement: You may also enroll in Equinix-sponsored retirement or savings plans: Defined Contribution Pension Plan (DCPP), Group Retirement Savings Plan (RRSP) and Tax-Free Savings Plan (TSFA). - Vacation and Paid Holidays: Equinix offers both vacation and personal time, along with various paid holidays for you to rest and recharge. Eligibility requirements apply to some benefits. Benefits are subject to specific plan or program terms, and to change at Equinix discretion.

Equinix is committed to ensuring that our employment process is open to all individuals, including those with a disability.  If you are a qualified candidate and need assistance or an accommodation, please let us know by completing this form.

Equinix is an Equal Employment Opportunity and, in the U.S., an Affirmative Action employer.  All qualified applicants will receive consideration for employment without regard to unlawful consideration of race, color, religion, creed, national or ethnic origin, ancestry, place of birth, citizenship, sex, pregnancy / childbirth or related medical conditions, sexual orientation, gender identity or expression, marital or domestic partnership status, age, veteran or military status, physical or mental disability, medical condition, genetic information, political / organizational affiliation, status as a victim or family member of a victim of crime or abuse, or any other status protected by applicable law.